How do you cope when project deadlines are looming? “I think one of the most important things we can all do is take a breath,” says Vanessa Brandt, Vice President/Managing Director - Account …

“It was almost like we shut down one company and we started a brand-new one.” says Nancy Bogart, Founder and CEO of Jordan Essentials. “That - 2007, rolling into the recession and everything …

 “Marketing for a company can be very interesting, in the sense that it’s hard to stand out in the crowd from everyone else,” says Alisa Lawler, Vice President of Marketing and Business …

“Working for an advertising agency, everything that we do is dictated by client deadlines,” says Vanessa Brandt, Vice President/Managing Director - Account Service at Marlin. “Oftentimes, their …

How has your marketing strategy changed since you started your business? Nancy Bogart, CEO and founder of Jordan Essentials, says their strategies have changed tremendously, but their message is the …

“Black Friday, for us, is gasoline on the fire,” says Nancy Bogart, CEO and Founder of Jordan Essentials. “You have to have a strategy ahead of time.” They plan their marketing strategies …

“I’m a huge believer in Public ReIations. I’m also a huge believer in junkyard dog publicity. I unabashedly call myself a junkyard dog,” says Lisa Rau, Director of PR/Publicity for Silver …

Movie Theaters are experiencing more competition from subscription services such as Netflix and the comfort of your couch. John Martin, Managing Partner of Alamo Drafthouse Cinema in Springfield, …