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Open for Business: Springtown Coffee Co.

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Springtown Coffee Co.
Across from Sequiota Park, Springtown Coffee Co. is up and brewing in Galloway Village. The first-time business venture of husband-and-wife Justin and Allicyn Hollis opened April 27 at 3541 S. Lone Pine Ave. Two other couples are minority owners in the shop: Justin’s brother Brennan Hollis and wife Megan, and 4 by 4 Brewing Co. LLC co-owners Derek and Danielle Shimeall. The menu features classic and specialty espresso and coffee drinks, as well as smoothies and pastries from Gardener’s Orchard and Bakery LLC in Brighton. Copper Canyon Coffee Roasters in Battlefield is supplying the coffee beans. The 50-seat, 900-square-foot coffee shop sits between Trim Salon and Precious K9s, with 2B Well LLC occupying the top floor of the multitenant building. Allicyn Hollis declined to disclose lease terms or startup costs, but before opening had expected to invest $125,000. Hollis said she and her husband are both working full time at Springtown Coffee, although she maintains a part-time job behind the bar at the adjacent 4 by 4 Brewing Co.
Hours: 7 a.m.-7 p.m. daily
Phone: (417) 576-3748

Assist 2 Sell
Husband-and-wife Antonio and Christy Serrano closed Feb. 1 on the purchase of the 222 E. Republic Road office of real estate company Assist 2 Sell. The Serranos left ReeceNichols, where they worked as real estate agents since 2014 when the office operated as Carol Jones Realtors. The couple previously owned Assist 2 Sell from 2004-14, and bought the agency from Rick McGee for undisclosed terms. The full-service real estate company has a flat fee of $2,995 that applies to all homes listed or sold, regardless of the home’s sale price. Eight employees staff the south Springfield office next door to Blinds Plus. Lease terms with KHolland9 Properties LLC were not disclosed.
Hours: 9 a.m.-5 p.m. Monday through Friday
Phone: (417) 889-7000
Web: Assist2Sell.com

The Merry Moore Boutique
Missouri State University graduate Hayley Moore Valdez launched her first brick-and-mortar business with the May 3 opening of The Merry Moore Boutique. At 400 E. Walnut St., Ste. 120, lone employee Valdez said she started the business as an e-commerce women’s boutique in May 2017. After graduating from MSU in 2012 with a bachelor’s degree in fashion merchandising and design, Valdez spent the past six years living in Bentonville, Arkansas. She worked for Walmart Inc. (NYSE: WMT) in product development with suppliers for the Better Homes & Garden line. Valdez said she’s maintaining the e-commerce side of her boutique while running the downtown shop. She declined to disclose startup costs. The 1,200-square-foot boutique is in space formerly occupied by Ella Weiss Wedding Design LLC. Valdez signed a three-year lease with Big Ugly Building Co. LLC for an undisclosed rate.
Hours: 11 a.m.-6 p.m. Tuesday through Friday and 10 a.m.-5 p.m. Saturday
Phone: (417) 844-0603
Web: TheMerryShop.com

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