1. Why is SBJ now charging for Web content?
Springfield Business Journal is no longer simply a weekly business newspaper. While keeping pace with technology and moving ahead of the journalism industry, we are evolving into a business-to-business news organization offering multiple vehicles meeting the mutual benefits of readers and advertisers. Our Web site, sbj.net is one vehicle.
Because our production process is akin to a manufacturer, it results in hard costs – particularly our people. We are seeking a profitable proposition on the Web through verifying our online audience/subscribers. This allows us to know definitively who we serve and how best to shape our content and to deliver results to our advertisers.
2. I’m already a subscriber, what does this mean to me?
Access to content for individual subscribers should be uninterrupted. In fact, subscribers now have more product options from which to choose: weekly print edition, early Friday digital edition and daily business news at sbj.net. Be sure to register at sbj.net/registe
r for your full access.
Also sign up for Daily Update, Breaking News and Movers and Shakers by going here
. This is a separate process from registering for sbj.net.3. How does this affect the type of news we can expect from SBJ?
The creation of the paywall raises the bar in our newsroom. We’re placing a greater emphasis on delivering unique, business-to-business content. We aim to build and maintain trust in acting as a filter from mass media news and providing value in our niche coverage.4. How much does a subscription cost, now?
Subscription prices have not increased. It is $69 a year, and you receive more than ever before, including an sbj.net password, full access to Daily Update stories and the early Friday digital edition.
For $10 more a year, or $79, you receive VIP access for you and nine co-workers. The VIP subscription includes 10 copies each of Springfield Business Journal Early Friday Digital Edition, the Book of Lists Digital Edition, the Monday Morning Business Leads e-newsletter and sbj.net 24/7 access passwords.5. I share a copy with my boss/co-workers. How does the paywall affect me?
The new subscription model rolled out with the paywall allows you to receive SBJ content immediately and directly. Ask your office colleagues to subscribe to the VIP pass, and you and nine of your co-workers will receive the benefits of VIPs cited above in Question 4.6. I’ve been receiving SBJ’s e-newsletters, but why am I now told I’m not registered to sbj.net?
It could be for one of two reasons. 1) You’re not a subscriber and you’re attempting to view an article exclusively available to subscribers. Non-subscribers may continue to read the articles with a green unlocked icon and visit most other pages (photos, blogs, calendar, news tip submissions, etc.). 2) You are a subscriber but are not registered on sbj.net. Go to sbj.net/register
in order to receive full access to what you’ve already paid for. If you know you’re registered, but have forgotten your username or password, please try our password retreival system
or call (417) 831-3238. 7. How do I register?
Go to sbj.net/register
. After registering, it’s recommended to click “remember me” when logging in so that you’re automatically logged in on return visits. If your system does not “remember” you, contact your IT department for direction regarding your cookies settings. To subscribe, go to sbj.net/subscribe