A simple swab of the inside of your cheek can lead to optimizing your nutrition and fitness program, personal medication profile, in addition to your ancestry. According to Austin O’Reilly, owner and founder of Dynamic DNA Laboratories, DNA testing can provide a wealth of information to people wanting to improve themselves. Dynamic DNA tests are available direct to individuals, through corporate wellness programs, or by doctor referral.
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"My name's Austin O'Reilly. I'm owner and founder of Dynamic DNA Labs. Dynamic DNA originally started as a solution to kind of fill a void in the Midwest, which is the lack of advanced genetic, affordable testing. There's a lot of companies out there that have ancestry testing and a lot of us know about them, but what makes us particularly unique is we do a little bit of everything. We've got a nutrition panel and a fitness panel which looks at your traits related to how to improve yourself and make yourself better. Learning your optimal diet type, learning your best exercise program to lose weight, vitamin deficiencies. What we're using that for is implementing it with not only direct-to-consumer testing around the country and the world, but also with corporate wellness programs to offer health wellness plans for employees with large organizations. Prime Trucking as an example locally, we're doing their corporate wellness testing. It's a very good just general test to take for a consumer to better themselves, learn more about themselves and live a healthier, happier lifestyle. With personalized medicine reporting, that's where we can actually determine somebody's reaction to all the different medications out there. Whether or not you should take certain drugs as compared to others. Those come directly from physicians and clinics and hospitals for patients that need to know what medications will work best. Also, a test that can be covered by insurance or again an out-of-pocket expense, the direct-to-consumer test. For all of the different test kits that we have, whether you order online or come in the lab, you'll receive a DNA test kit. Inside the kit is simply two cheek swabs that you collect your DNA with and then a instruction card that tells you what to do, and then a return envelope that you drop back in the mail to come back to the lab. A cheek swab is, there's no blood required, so it makes it very simple. You simply swab the inside of your cheek for about 30 seconds each side, let it air dry, and then drop it back in the mail."
Read profiles of this year's honorees.
Aaron York, general superintendent of Donco 3 Construction, describes what he sees in the construction job market in Springfield in 2021. Rachel York is the co-owner of Donco3 Construction.
Jim Meinsen gives his advice for finding new clients as the owner of a new or existing business. Jim and Debbie Meinsen own TCI Graphics, and recently celebrated 50 years in business.
Jeramey and Julia Henson discuss the reason they and HM Dentworks co-owner Chris McWhirter started the HM Dentworks Academy. With the job demands of their field taking them across the country, all three felt that they needed a plan for the future.
Caleb Scott, owner and coach of the Queen City Insane Asylum, says the name for the team was chosen lightheartedly. He said the name also catches people's attention.
Barak Hill gives advice based on what he learned from the COVID-19 pandemic and how it affected his business. He says we should all have a backup plan ready to use.
Sandy Higgins, owner of the Crackerjack Shack, recommends the book "The E-Myth Mastery" by Michael E Gerber. She says it changed the course of how she runs her business.
Aaron York describes the work culture he tries to foster at Donco3 and why he attributes to it a part of Donco3's success. Rachel York is a co-owner of Donco3 and Aaron is the General Superintendent.
Hollie Elliott, executive director of the Dallas County Economic Development Group, explains how local schools factor into business decisions and affect a local community.
Rachel Barks, owner of Artistree Pottery, says an important lesson she learned was not to over-expand and to do her research before hand. She gives examples from her experience as a startup business owner.
Jim and Debbie Meinsen own TCI Graphics, and are now celebrating 50 years of business. Jim Meinsen takes some time to explain his philosophy on debt, and how to stay out of it.