Springfield, MO

Log in Subscribe
Presale Marketing to Fund Manufacturing
Mike Coonrod, sbjLive Producer

Presale Marketing to Fund Manufacturing

Posted online

Justin Cardoza, CEO of Modbox, says they started building interest in their product before it hit the market. “We’ll send some of those prototypes to some of the professionals that I’ve been able to work with around the world that are working on major TV shows, big construction projects, doing some really innovative stuff,” Cardoza says. He hopes to use feedback and testimonials to launch presales, which will fund the first round of manufacturing costs.

Duration: 1:01


No comments on this story |
Please log in to add your comment
Editors' Pick

Open for Business: Cafe Dhibs

Colleen and Ryan Sundlie launched a new Commercial Street venture next door to their Date Lady Inc. business; Citizens Memorial Hospital finalized the purchase of Stephens Pharmacy Inc.; and a retail gift and apparel shop primarily aimed at men, dubbed H.I.M., opened.

Most Read Poll
How much are you spending on holiday gifts this year?

View results