YOUR BUSINESS AUTHORITY
Springfield, MO
Wendy’s is planning a $55 million investment over two years on breakfast advertisements.
CEO Kirk Tanner said the goal is to increase breakfast sales by 50% in the U.S. and Canada.
Tanner said the marketing is expected to push breakfast sales to about $6,000 per store, per week.
Read more from Marketing Dive.
This installment of Springfield Business Journal’s Architects & Engineers Project Report showcases 26 endeavors by area design and engineering professionals.
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