The banks and brands sweating on FIFA probe

The finer details of the FIFA indictment appear to implicate one U.S. household name in particular.

In the 161-page report released by the U.S. Department of Justice, a U.S.-based multinational sportswear company, described as “company A,” used "bribes and kickbacks" in order to sign a sponsorship deal with the Brazilian national soccer federation in 1996.

CNBC connects “company A” to Nike.

Nike wouldn't comment to CNBC specifically on the implications spotlighted in the indictment but said that it was concerned about the "very serious allegations."

"Nike believes in ethical and fair play in both business and sport and strongly opposes any form of manipulation or bribery. We have been cooperating, and will continue to cooperate, with the authorities," a spokesperson said.

Shares of Nike edged lower by 0.5 percent during Wednesday's session.

Other companies with longstanding marketing relationships with FIFA: Hyundai Motors, Adidas and Coca-Cola, along with financial institutions Citibank, JPMorgan Chase and HSBC.

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