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Southwest Missouri News--Branson

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by Carol Harris, Branson area, and Mary Engler-Guccione, Joplin area

Montgomery Research Co., of Atlanta, Ga., has been selected as the new marketing research consultant for the Branson/Lakes Area Chamber of Commerce.

According to the Branson chamber's monthly newsletter, Montgomery Research will help coordinate the chamber's marketing research programs, including the study of the success of the chamber's 1998 advertising campaign.

Montgomery Research was selected from applicants who responded to a request for proposal, the newsletter stated.

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