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Snoop Dogg launches coffee line

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Rapper Snoop Dogg is getting into the coffee business.

Snoop Dogg, whose real name is Calvin Broadus, is partnering with Indonesian coffee entrepreneur Michael Riady to launch INDOxyz, "a premium lifestyle coffee brand created for and inspired by the next generation of entrepreneurs and innovators," officials said.

The coffee beans will be sourced from Gayo, a region in Aceh on the island of Sumatra.

Read more from CNN Business.

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