YOUR BUSINESS AUTHORITY
Springfield, MO
Fox Sports is bringing a new kind of advertising slot to the airwaves this fall.
Fox Networks Group plans to offer six-second television commercials alongside standard 15- and 30-second ads.
“When the six-second ads are placed in unique positions, it has the potential to gain even more attention than a traditional unit,” said Eric Shanks, president of Fox Sports.
Read more from The New York Times.
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