Series’ latest chapter follows startup’s first marketing effort

The series follows Josh Somers and Binh Uebinger during their first year of dealing with the ups and downs of business ownership. The men, both around age 30, launched aircraft detailing company Voyager Industries in December.

The next installment, “Chapter 8: Air Mail,” will run in the April 28 issue.

Past installments, available here, have tackled everything from early networking efforts to dealing with competition for a big client. Future installments will delve further into the personal and professional lives of Somers and Uebinger.

This is the second year for Evolution of an Enterprise. In 2007, its inaugural year, the series followed design firm theworkshop 308 LLC through its first year in business.