Sears, Kmart drop Trump Home product line

Sears and Kmart have stopped selling Trump Home furnishings products online as the retailers’ parent company streamlines to focus on the most profitable offerings.

“As part of the company’s initiative to optimize its online product assortment, we constantly refine that assortment to focus on our most profitable items,” officials told Business Insider. “Amid that streamlining effort, 31 Trump Home items were among the items removed online this week. Products from the line are still offered online via third-party marketplace vendors.”

The news comes on the back of Nordstrom’s decision to cut ties with Ivanka Trump’s brand.

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