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Kraft Heinz pays town to change its name to Miracle Whip

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The Kraft Heinz Co. paid the town of Mayo, Florida, to change its name to Miracle Whip.

The arrangement amounted to a temporary prank promoted by the company and city officials.

Workers temporarily repainted "Miracle Whip" on the town's water tower.

Kraft Heinz reportedly paid the city up to $25,000 for the temporary name change.

Read more from the Chicago Business Journal.

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