Great Southern Bank partners with tech company for family finance app

Great Southern Bancorp Inc. (Nasdaq: GSBC) has announced a new partnership with Atlanta-based Greenlight Financial Technology Inc. to better serve families across its footprint.

The Springfield-based operator of Great Southern Bank said in a news release that its customers as of April 1 have free access to Greenlight’s family finance app through the financial tech company’s national Greenlight for Banks program. The business-to-business platform allows financial institutions to provide a co-branded debit card and app that teaches aims to teach kids and teenagers how to earn, save, give and spend wisely with parental oversight.

Using the Greenlight app, parents can quickly send money, automate allowance payments, manage chores, set flexible spending controls and receive real-time notifications of all transactions, according to the release.

“As a community bank, we’re invested in our customers’ futures – and that includes their kids,” said Laura Smith, chief retail banking officer with Great Southern Bank, in the release. “We know parents want to teach their children good money habits, but it’s not always easy to know where to start. Greenlight gives families a real, hands-on way to do that together, and we’re proud to make it available to our customers at no cost. If we can help a child in our community grow up feeling confident about money, that’s a win for all of us.”

Great Southern Bank Communications Manager Jennifer Russell declined to disclose the company’s financial investment in the partnership, noting the promotional period ends May 3, 2029. Up until that date, the bank’s customers can visit Greenlight.com/greatsouthern and connect their Great Southern account as a funding source.

Customers who already have an existing Greenlight account can also transition to the Great Southern partnership program by adding their Great Southern account as a funding source and contacting Greenlight customer service. Russell said there is no minimum balance requirement for the Greenlight debit card.

More than 7 million parents and kids are using Greenlight nationwide for money management, according to the release.