Field at Dodger Stadium gets a sponsor name for first time in history of MLB’s third-oldest ballpark

The field at Dodger Stadium has a sponsor name for the first time in the history of the third-oldest ballpark in the major leagues.

Uniqlo Field was unveiled Wednesday on the eve of the Los Angeles Dodgers opening their bid for a third straight World Series championship. 

Uniqlo is a Japan-based apparel retailer with over 2,400 stores. It has nearly 80 U.S. stores, primarily in malls, with aggressive expansion plans.

“Every one of us has become fans of the Los Angeles Dodgers because of the outstanding performances of Japanese players,” company founder Tadashi Yanai said through a translator.

Yoshinobu Yamamoto, the star of World Series Game 7, starts for the Dodgers. He is among three Japanese stars on the team, along with Shohei Ohtani and Roki Sasaki.

It’s the first major sports sponsorship for Uniqlo in the U.S.

Read more from the Associated Press.