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Enterprise Holdings debuts new corporate brand name

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St. Louis-based Enterprise Holdings is changing its corporate name.

The change to Enterprise Mobility reflects the company's "evolution from a fleet of seven cars, more than six decades ago, to a global network of mobility solutions serving consumers, businesses and governments," officials said.

The company's brands, including Enterprise Rent-A-Car, will not undergo any changes.

Read more from the St. Louis Business Journal.

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