Dove apologizes for ad

Dove posted and the next day removed an ad it's now apologizing for.

The 3-second GIF advertising Dove body wash showed a looping image of a black woman removing a dark brown t-shirt to reveal a white woman. That woman removes her beige t-shirt to show a third woman.

"This did not represent the diversity of real beauty which is something Dove is passionate about and is core to our beliefs, and it should not have happened," the company said in a statement Sunday. "We apologize deeply and sincerely for the offense that it has caused and do not condone any activity or imagery that insults any audience."

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