Conco designates Increte to distribute colored concrete

Conco Companies has designated its affiliate, Increte of the Ozarks, as the outlet to distribute colored concrete through its ready-mix trucks.

Increte of the Ozarks now distributes materials for decorative concrete to specially trained contractors.

Colored concrete from the ready mix truck (called integral color) can be stamped or finished in the traditional manner.

"Another way to give concrete personality," said Elise Crain, marketing manager of Increte of the Ozarks. "We believe the Increte-trained contractors have developed a consumer desire for decorative concrete.

"Conco Companies wants to provide them another way to serve their customers."