Bush taps Latina SBA deputy

Carranza, who was named 2004 Hispanic Woman of the Year by Hispanic Business magazine, is a 30-year veteran of UPS, most recently serving as vice president of air operations at the company’s facility in Louisville, Ky.

Because small businesses comprise a large customer base for UPS, Carranza has arsthand knowledge of their needs, and has been involved with initiatives to address their requirements and help them compete in the global marketplace.

“(Carranza) brings great sensitivity to the issues small businesses face as well as the sophistication of being part of an organization with complex operations,” said SBA Administrator Steven C. Preston, in a news release. “This combination of insight and business skills will bring tremendous value to the SBA as we strive to create a higher degree of customer responsiveness and operational sophistication to the agency.”

During Carranza’s time at UPS, she served as president of Latin American and Caribbean operations, and she has experience in human resources management and work-force planning.