Bud Light building secret city as part of summer ad campaign

What is Whatever USA? Nobody knows.

If your are interested in visiting the secret beer town in an undisclosed location for three days – tell Bud Light about it.

The St. Louis Business Journal reports the beer brand, owned by A-B Inbev, is inviting 1,000 people to a town of the company’s creation for the Sept. 5-7 weekend. Bud Light has asked for 10-second video auditions from interested drinkers as part of a summer advertising blitz.

The company already has auditioned 150,000 people.

Read more from the St. Louis Business Journal.