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Anheuser-Busch enters sponsorship deal with UFC

Posted online October 25, 2023 | 7:39 am

Anheuser-Busch has entered a sponsorship deal with mixed martial arts league UFC.

The deal makes Bud Light the “official beer partner” of the UFC, effective Jan. 1, 2024.

The financial terms of the deal were undisclosed.

Read more from CNN Business.

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