Allegiant Air hooks up with Blue Man Group

Launching March 13, the campaign will stamp the Blue Man Group brand on Allegiant airplanes’ cups, napkins, overhead bins, service carts, in-flight crew uniforms and the planes’ exterior. Allegiant customers will be able to purchase tickets to Blue Man Group directly when buying tickets or flying the airline.

The Allegiant brand, meanwhile, will appear in Blue Man Group’s nightly show at The Venetian Resort Hotel in Las Vegas via an aircraft featured during the performance and in an Allegiant-sponsored VIP room.

Blue Man Group and Allegiant brands also will be shared in select advertising campaigns for each company.

Allegiant flies direct between Springfield and Las Vegas, Orlando, Fla., and Tampa/St. Petersburg, Fla.