2025 Most Influential Women: Stacy Schneider

With a career in marketing that spans nearly 20 years, Stacy Schneider says she leads with a clear purpose to empower people, drive progress and elevate brands through storytelling, strategy and service.

“My leadership has not been confined to titles but reflected in the impact I’ve made, the teams I’ve nurtured and the missions I’ve advanced,” she says.

Schneider began at Volt Credit Union in 2024, and in September was promoted to vice president of marketing. At Volt, she’s taken a mission-driven approach to leadership, using marketing as a tool to educate the community on the benefits of the credit union. She’s developed and launched campaigns with a focus on how credit unions prioritize people over profits, noting the work was recognized in May with four marketing awards from the Cornerstone League, a Plano, Texas-based nonprofit, at its annual Pinnacle Awards ceremony.

“Even more meaningful is how these awards helped shine a brighter spotlight on the credit union movement, not just in Springfield, but across the industry nationwide,” she says.

Her professional experience in marketing began in 2006, when she entered the financial services sector at Springfield-based Educational Community Credit Union.

“What started as a role soon became a calling,” she says of her employment at ECCU, which involved a decade as its director of marketing and business development. “I was drawn to the philosophy of ‘people helping people,’ and I quickly found opportunities to serve beyond the walls of my own institution.”

Those opportunities included service with the Springfield Chapter of Credit Unions, for which she wore a variety of hats over an eight-year period, including chair, vice chair and secretary.

“This early chapter of leadership laid the foundation for how I lead today: with a service-first mindset, a passion for connection and a firm belief that collaboration is the heartbeat of sustainable impact,” she says. “At the core of my leadership philosophy is a belief in inspiration through action.”

Schneider says volunteer leadership and civic involvement have profoundly shaped her professional journey and personal purpose. Her community service includes 13 years of membership in Junior League of Springfield, Missouri Inc. and eight years with the Springfield Animal Advocacy Foundation.

She’s also a longtime volunteer with Watching Over Whiskers, a feline-focused rescue nonprofit founded by her friend Marci Bowling.

“Stacy is not just a supporter of WOW,” Bowling says, noting Schneider’s help has included event planning. “She is a force who elevates everything and everyone around her. Through her leadership, insight and generous spirit, she has helped redefine what community advocacy looks like.”