2013 Dynamic Dozen Top Local Sales & Marketing Executive: Angel Shortt
Angel Shortt is no stranger to moving. She credits a move from urban Orange County, Calif., to the rural landscape of the Ozarks with her career achievements, and now she continues to move up the banking ladder.
“It was a little bit of an adjustment,” says Shortt, who arrived in the middle of her sophomore year of high school in flip-flops and shorts, a poor choice with snow on the ground. Connecting with classmates didn’t happen immediately.
“That took me out of my shell a little bit … and I had to learn real fast to be personable and very outspoken and stand up for myself,” Shortt says. Within a few months, her family moved from Springfield to Ozark, where she graduated high school and learned to appreciate a slower pace.
After high school, Shortt married and made the move with her husband to Fort Hood in Texas. After a brief stint in medical billing, Shortt got into banking, moving quickly to the wire desk where she transferred millions of dollars every day, a position that required security clearance.
After Shortt’s husband finished his military contract a year later, the couple once again moved, this time back to the Ozarks, where Shortt has steadily added to her banking resume.
She transitioned into personal banking at Liberty Bank, focusing on marketing, branch sales, business development and customer service. Within eight months, Shortt had a growing sales portfolio of $5 million to $7 million in new sales.“I know how to sell bank products,” she says.
Shortt then made the jump to corporate services account management at Guaranty Bank, where she worked to increase assets and profitability among six Springfield locations. She counseled high net-worth individuals and corporate clients while generating several million dollars with new accounts and deposits, and honing her cold-calling skills.
Shortt’s next move took her to Old Missouri Bank, where she’s in charge of both business development and marketing.
“They didn’t really have a position, but they created one for me. … It was probably one of the best decisions I made,” she says.
In less than two years, Shortt produced $1 million in deposits through 90 accounts and more than $2 million in loans.
“I focus on any type of account I can get,” she says. “You name it, I bring it in.”
Shortt has rebranded Old Missouri Bank’s marketing material, implemented free small-business checking, mobile banking and a credit card program. This year, Shortt will introduce health savings accounts and remote check deposits.
As part of her commitment to participate in the community, Shortt gives time to several nonprofit and civic groups. One, in particular, has a personal connection: GYN Cancers Alliance. Shortt’s grandmother and two aunts died of ovarian cancer, and Shortt herself lost an ovary when she was a young child. She sits on the nonprofit’s board and is its marketing committee chairperson.
“Now, I try to share my story,” she says.[[In-content Ad]]