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CBD Advertising Challenges

Jamie Tillman, owner of Canna Bliss says it’s more difficult to advertise CBD products than others because some social media ban ads with images of the plants. She says she’s relied on media …

Technology business consultant Mackenzie Scherer says each social media platform is suited to a specific audience and media type. Knowing your audience demographic and whether you want to blog, show …

Meleah Spencer, CEO of The Kitchen, Inc., says architect Stephanie Ireland was the ideal person to bring their dream of a new campus to life. Spencer says the design is perfectly suited to handle …

Eddie Gumucio, organizer and founder of the Queen City Shout Music festival says he did a lot of research before moving the event online. He says they extended the festival to a week to accommodate …

Technology business consultant Mackenzie Scherer says too many social media posts can be counterproductive for your business. Biweekly website updates help with Google searches, but always announce …

Megan Short, executive director of Springfield Contractors Association, says potential employers are looking at your social media accounts. She says keeping your profile professional and managing …

Technology business consultant Mackenzie Scherer says many small business owners don’t understand the need for a business website or social media. Scherer says there are three steps to establish an …

Rusty Worley, executive director of the Downtown Springfield Association, says they’ve adapted the Taste of SoMo event to deal with the coronavirus pandemic. Though the event can’t be held on the …

Kirk Baumann, team member experience manager with O’Reilly Hospitality Management says social media can make or break your career. He says they Google applicants names to see if they are a good fit …

Joe Daues, CEO of the Breast Cancer Foundation of the Ozarks says they’re developing a unique partnership with a local sorority chapter. Daues says the chapter has opened up new possibilities with …

Ashley Fletcher, licensed clinical social worker says many things in today’s climate are traumatic. She says creating a safe, supportive environment is one of the first steps in the healing …

Hold Fast Brewing’s Books and Brews club was started to bring customers together. Owners Carol and Susan McLeod say using social media to keep the program going during the pandemic allows customers …

Katherine Trombetta with the Missouri Job Center says they normally offer workshops on resume tips, career exploration and interview skills. With the coronavirus pandemic making those interactions …

CEO Jen Davis and founder Dan Holt of Dan Holt of Holt Homes Group say technology like virtual showings have helped them maintain social distance while still showing properties. Holt wonders if this …

Ashley Fletcher, licensed clinical social worker, says her mentor was excellent at helping therapists understand their own self worth as well as that of their clients. Fletcher says this helps …

Joe Daues, CEO of the Breast Cancer Foundation of the Ozarks, says they want to spread the message of how they can help cancer victims. He says they plan to be highly visible on social media …

Entrepreneur Amby Lewis says it’s important to show support for local businesses and events on social media. Lewis says liking. sharing and commenting on posts can increase awareness and help a …

Ashley Fletcher, licensed clinical social worker, says a good self care regimen is important, but there’s a new trend in wellness. Community care involves the organization coming together and …

SueAnn Hollowell, CEO of Optikal, says using social media is an effective method of reaching customers. She says they connect with social media influencers who then review their products on YouTube. …

“I think it puts managers in a very complicated position,” says Ashley Fletcher, licensed clinical social worker. “It’s difficult to say you’re not allowed to share your views on those …

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Editors' Pick
Open for Business: Springfield Charcuterie LLC

After a few months in operation exclusively online, Springfield Charcuterie LLC opened a brick-and-mortar store; Springfield Plaza gained the second Queen City store of national retail chain Ulta Beauty; and Alicia Jones started Vanity Pawz Pet Salon LLC.

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