YOUR BUSINESS AUTHORITY

Springfield, MO

Photo provided by SOLA DIGITAL
Photo provided by SOLA DIGITAL

Startup Corner: Darren Furr and Dan Seawel, Sola Digital LLC

Posted online
Minimally viable product …
Mobile and web applications.

Problem solving …
Acknowledging that no two clients have the exact same set of problems to solve, we leverage our combined 30 years of development experience in both software architecture and user experience design to help craft the best solution using the right tools.

Seed money …
No money – just laptops and big dreams.

Hurdles overcome …
One of our biggest struggles has been correcting the preconception of many that custom software is too expensive or difficult to demonstrate return on investment.

Next phase …
These days we’re taking time to build our own ideas. Notably, we are creating a service called Open Hand that will allow nonprofit organizations to build custom mobile apps to reach donors at a fraction of the cost of traditional app development.

Pivot …
Early this year we intentionally narrowed the services we offer. We took an honest look at the list of things we have the capability of doing and stripped away what we didn’t enjoy doing even if it might be profitable. Refocusing on only building mobile and web apps has had more positive benefits than we originally anticipated, including simplifying our marketing and messaging.

Biggest mistake …
Taking any and all work, even if it was not technology we enjoyed working in or if we had reservations about a particular client or idea.

Best advice …
Trust your gut. Your intuition is an invaluable asset – so use it. Sure, get wise counsel from people you trust, do your due diligence and pray before making a decision. But not all factors are quantifiable and oftentimes the good feeling you have about an option will sustain you when the opportunity turns into hard work.

Greatest need …
An espresso maker.

Food for thought …
Our only regret about starting a business is that we didn’t do it sooner. Sure, we’ve had struggles and slow months, and we’ve had to learn a lot of lessons the hard way. But every day we get to use our skills and work ethic to build exciting projects and, ultimately, a healthy business we’re proud of. It’s hard to imagine going back now.

Comments

No comments on this story |
Please log in to add your comment
Editors' Pick

Flip Side of Bitcoin: Cryptocurrency technologies maturing, finding place in business

The development of cryptocurrency software may leave a lasting effect in business.

Most Read
SBJ Live logo
MOST-WATCHED VIDEOS
Be Inspired - Stimulating Your Creativity

“I think that is probably one of the most important things you could do, is to keep up with the trends, but not get muddled in them and not get so sucked in that that is the only thing you do,” …

Best Advice - Live by Principles "We all want to build something, we all want to do something fun," says Tez Ward, a financial adviser with Morgan Stanley. "But then once it's built, we set it to the side and move on." Ward says the …
Demand Pull Inventory Control “We’re doing really complicated math, forecasting way in the spring, what we’re gonna need in inventory by what date,” says Shawn Askinosie, the Founder and CEO of Askinosie Chocolate. The …
Need to Focus Leads to Sale of Business “It’s been hard for me to choose. There is a point when I knew I needed to focus on one of these businesses,” says Elle Feldman, owner of Elle’s Patisserie and Lavare Spa (now rebranded as …
My Mentor - My Teammate in Life “He was a strong man of faith and courage and very wise - my biggest supporter in any endeavor in life,” says Tami North, Executive Director of the Rogersville Area Chamber of Commerce and one of …