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Pepsi challenges Coca-Cola with sparkling water line

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Pepsi is launching its own line of sparking water in a direct challenge to Coca-Cola.

Under its new Bubly brand, Pepsi yesterday announced the eight flavors of lime, grapefruit, strawberry, lemon, orange, apple, mango and cherry.

Coca-Cola last year added sparkling versions of its Dasani and Smartwater brands.

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