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Springfield, MO

Russell Cellular building HQ at Wilson’s Creek Marketplace

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Wireless retailer Russell Cellular Inc. plans to build its new $8 million headquarters at the site of the canceled Wilson’s Creek Marketplace.

Nathan Mindeman, vice president of sales operations for Russell Cellular, said the 40,000-square-foot headquarters building would be constructed at the intersection of West Bypass and Republic Road in Battlefield.

There, developer Paul Larino had proposed his 32-acre Wilson's Creek Marketplace that never came to fruition. Wilson's Creek Marketplace, which had been proposed with anchors such as Menards and Price Cutter, was auctioned off in 2013, according to Springfield Business Journal archives.

Russell Cellular would become the first company to build on the land, where infrastructure was developed for Wilson's Creek Marketplace. Mindeman said Russell Cellular bought 4.7 acres from Rogers & Baldwin Development LLC for its headquarters. Developer Scott Tillman is listed in Missouri secretary of state records as an organizer of the LLC.

“Obviously for us, we were excited because it’s not far from our existing offices,” Mindeman said. “It allows us to be still be in Battlefield.”

Russell Cellular expects to create 135 new jobs over the next five years with the headquarters facility designed by H Design Group LLC. It currently employs more than 1,700 at its current headquarters and at some 400 stores in 30 states, according to a news release from the Springfield Area Chamber of Commerce.

The company currently leases 15,000 square feet for its headquarters at 5624 S. State Highway FF in Battlefield. The move would consolidate payroll, human resources, information technology, inventory and other back-office functions into one building.

With 2017 revenue of $318.3 million and 2015-17 revenue growth of 41 percent, Russell Cellular recently ranked sixth in SBJ’s Dynamic Dozen awards. The company is an authorized retailer for Verizon Wireless.

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